Maintenance
December 9, 2025
A beautiful site that’s slow, insecure, and doesn’t convert is a liability.
I’m Jose Miguel Urdaneta, a Strategic WordPress Architect. I build high-performance websites that are fast, secure, and engineered to solve your business problems.
I turn your website into your best employee, building instant trust and generating qualified “click-to-call” leads from local search.
I am your white-label partner, turning your pixel-perfect Figma designs into the clean, fast, and scalable WordPress sites your clients deserve.
I optimize your site for speed and conversion, ensuring your ad spend isn’t wasted and your platform is ready to scale with your business.
I am not a “hired gun”; I am a long-term technical partner. My workflow is designed to provide “anxiety relief” by integrating seamlessly with your team, ensuring total transparency, and meeting every deadline. You get reliability, not guesswork.
I become your on-demand technical department. I integrate directly into your Asana, Trello, or Slack, providing clear weekly updates and 100% white-label or collaborative service.
To ensure you are never in the dark, you get a private development link to see progress. Post-launch, you receive a custom video tutorial library and 4 weeks of support.
Stop fearing hacks, crashes, or slow performance. My Continuous Maintenance Plans act as insurance for your digital asset, providing robust security, performance monitoring, and emergency support.
I connect every technical service back to a business outcome. When you hire me, you get a long-term partner dedicated to building a scalable asset, not just checking off a task list.
We start with your business goals, not just a design. I provide the “why” behind every technical decision.
I take pride in clean, scalable code. This means zero bloat, faster load times, and a maintainable site that won’t break in six months.
I integrate into your workflow, communicate clearly, and meet my deadlines. I provide the reliability you need to scale.
I architect user journeys that guide visitors to action, turning your site into an automated client acquisition system.
I deliver 90+ PageSpeed scores and sub-1.5s load times. Speed isn’t a feature; it’s the foundation of quality.
I eliminate your development bottleneck. I integrate into your PM system and act as your reliable, on-demand technical department.
Pixel-perfect, “bloat-free” development from your Figma design. I build solutions that are as elegant on the inside as they are on the outside.
Your asset is only valuable if it’s reliable. I provide robust maintenance, security hardening, and emergency malware removal.
I configure VPS, Nginx, and LiteSpeed environments to handle high traffic, ensuring your site is stable during critical sales peaks.
Let’s turn your website from a digital liability into your most powerful revenue-generating asset. Whether you need to optimize a high-traffic e-commerce site or build a new conversion engine from scratch, I am ready to be your technical partner.
I’m Jose Miguel Urdaneta, a designer and developer with over a decade of experience. My philosophy is simple: a website is only valuable if it is reliable.
I built my career solving the most costly mistake I see businesses make: ignoring the technical foundation in favor of appearances. I build that foundation first, ensuring your digital asset is built for performance, conversion, and long-term stability.
My reputation is built on delivering results. I am proud to be a Top-Rated expert on Upwork, recognized for professionalism, communication, and, most importantly, high-quality work.
“Jose delivered excellent work… His communication was top-notch, he met all deadlines… among the most professional experts that I have worked with.” —
Dave Crabill, Agency Owner
I don’t just build websites; I solve critical business problems. Here’s a look at how I’ve translated technical excellence into measurable ROI for my clients.
We refreshed Nova’s brand image with a bold new visual identity and developed a sleek online store optimized for user experience and conversions.
We transformed MoveWell’s online presence through a modern website, social media campaigns, and targeted ads that tripled their membership growth.
A full UX/UI overhaul for Elara’s software platform, making complex tech more intuitive and user-friendly, resulting in higher engagement and product adoption.
Don’t just take my word for it. Here is direct feedback from business owners and agency partners on my professionalism, communication, and commitment to their success.
“Jose delivered excellent work on my projects. His communication was top-notch, he met all deadlines, and his web design and development skills are exceptionally strong. I have hired over 20 freelancers on Upwork over the past three years and Jose is among the most professional experts that I have worked with.”
Agency Owner - Chicago, United States
“I had the pleasure to work with Jose at Vivoo. He was responsible for frontend and UI development, and also managed our WordPress systems. He took full ownership of our ecommerce store as product owner. Jose is not only technically strong, but also excellent in communication; both with our internal team and external partners. I could always count on him to deliver high-quality work and manage responsibilities smoothly.”
CTO - Washington DC, United States
“I’ve been working with Urdaneta for several months (I’d even say years). He’s someone who has demonstrated both his professionalism and his talent.
Thanks to him, we’ve been able to complete website projects from scratch to launch, quickly, precisely, and with a great deal of creativity.
I would recommend Urdaneta to any professional who wants websites.”
Agency Owner / Serial Entrepreneur - Barcelona, Spain
Yes. Most developers stop at a caching plugin. I go deeper, performing code-level WPO, image optimization, and advanced server configurations (Nginx/LiteSpeed) to achieve elite scores.
Absolutely. This is my specialty. I convert your vision into a pixel-perfect, clean, and fast Elementor WordPress theme that is as elegant on the inside as it is on the outside.
Seamless. I can operate 100% under your brand with an NDA. I integrate directly into your PM tools (Asana, Slack, Trello), respect your deadlines, and act as your in-house technical department. See more
Yes, immediately. I specialize in emergency malware removal and site hardening. I’ll find the vulnerability, clean the site, get you off Google’s blacklist, and secure it against future attacks.
A high bounce rate is almost always a speed problem. If your page takes 6+ seconds to load, you’re burning ad spend. I optimize the entire funnel to ensure your pages load instantly, maximizing your ROAS.
Complete peace of mind. They include daily backups, plugin/theme/core updates, security monitoring, performance checks, and emergency support (like malware removal) to keep your asset safe and reliable. See more
I empower my clients. You will receive a custom, personalized Video Tutorial Library showing you exactly how to manage your new site, plus 4 weeks of post-launch support. You are never left alone.
I am a Strategic Architect, not just a “hired gun.” A cheaper developer delivers a “task.” I deliver a long-term business asset that is scalable, secure, and performance-optimized, saving you thousands in technical debt.
It means I don’t rely on 50+ bloated plugins to get the job done. I build custom solutions that are lightweight, fast, secure, and easy for any future developer to understand and maintain.
We always begin with a deep-dive Strategy Session to define your business goals before we talk about design. Click the “Schedule” button below to find a time.
